The Frick Collection has announced the launch of its new website. Key features of the redesigned and expanded site include a new interactive virtual tour with access to information and zoomable images for more than 1,000 works of art in the permanent collection and enhanced content in the areas of research, programs, and media.
Additionally, the site has been streamlined to allow greater integration between the institution’s museum and library, and highlights the improved layout and easier navigation of sections relating to exhibitions, membership, special events, and the Museum Shop.
Comments Director Ian Wardropper said,”The Frick’s re-launched website provides visitors with richer and deeper information about our Collection and Library. Dynamic new programs-such as the virtual tour linking displayed works of art to our catalog system, videos for temporary exhibitions, and filmed lectures-take advantage of the interactive potential of the Internet. From the wide range of educational programs in the Collection to the vast offerings of the Library, all of our resources are more accessible than ever before with greater clarity and accompanied by stunning images.”
Adds Floyd Sweeting III, Head of Information Technology and New Media added, “Our aim was to make the Frick accessible to an international audience in an elegant, entertaining, and easy-to-navigate manner. We have created a rich media experience for our visitors by offering unprecedented access to every part of the collection. Following the launch of the new website, we look forward to the next phase, which will be to design a mobile version of the site.”
The new website is an initiative of The Frick Collection’s Information Technology and New Media department. The site was designed and produced in-house by Sweeting and Web and New Media Manager Vivian Gill, in conjunction with Valery Chen, the institution’s Front End Web Developer. The virtual tour was created by the museum’s Head of Photography and Digital Imaging Michael Bodycomb and Valery Chen. This is the third iteration of the site, last updated in 2006.